Lighting, Light Fixtures, Ceiling and Exhaust Fans - Why do newer lights seem so dim?

So I just picked up a ceiling fan/ light combo for a 12' x 11' bedroom that is operated by a Lutron light dimmer/fan control switch. The lights are 40W candelabra bulbs. 3 of them which is 120W. So I thought that should light the room up pretty nice. Was I wrong. The light just seems dim and dual.

So how do you choose a light with enough output to brighten up the room? It seems like everything comes with frosted bulb covers and very low wattages. Or maybe I'm shopping at the wrong places?

Wattage has little, if anything, to do with the amount of light produced.

Wattage means how much power is used.

Lumen is the amount of light produced.

You made the mistake of comparing the wattage of the bulbs, not the lumens of light produced.

Ok I got you with watts vs lumens but I didn't see anywhere on the package about lumen output. When you buy bulbs watts is whats advertised.

I have seen it on bulb packages before. I don;t know if it's on every package or not.

You have to know that different (physical) size bulbs and different shape bulbs produce varying amount of light.

I don't think I've ever seen a package of bulbs that did not specify the lumens.

Are you sure that you don't accidentally have the bulbs dimmed with the remote? Try pushing down and holding down for ten seconds or so the light control on the remote.

John, thanks but the light is set to high via the remote.

Did you wire this properly? Another possibility is that you have the ceiling fan lights wired in series with something else, which would put less than 120 volts across the lights.

Did I wire this right. Well I have my power going to the light fixture junction box. The hot goes to the lutron light switch and the white from the switch to the hot on the lutron box that sits in the bracket that holds the downrod. All the neutrals wire nutted together. All the grounds wire nutted together and the box grounded. From the lutron box the fan wire to the fan and the light wire to the light.

I do not have the remote wired in because that is just something that will get lost or broken so I opted to go with the fan/light control instead.

Do I have 120 at the bulb socket? Thats something I can check tonight.

Lutron switch control mius the remote:
http://www.lutron.com/maestro/maestrofan.asp

Ceiling fan:
http://www.lowes.com/lowes/lkn?action=productDetail&productId=243312-39147-CTR52AN5LKLR&lpage=none

Ok so I checked a few voltages and I get 99V at the bulb holder. I get 122V at the switch and 121v from the switch (hot to ground). At the light fixture going into the lutron canopy mod I get 121v hot to neutral and hot to ground and 99v from light to ground and light to neutral. Now I hooked up the ceiling fan with the remote and set both light and fan to its hightest setting, powered it off and removed the remote. Could this light default to this setting or could the canopy mod be the prob?

Ok it looks like the canopy is the prob. I connected the hot directly to the light wire and get bright lights and 121V to the bulbs.

Ok so Lutron sent me a new switch assy. and once I hooked it up its a little brighter but still not as bright as it should be. With the old canopy I got 99V out of the canopy. With the new canopy I get 105V. If I hook the hot from the switch directly to the light wire I get around 120V and a brighter light. Whats the deal? Should I be calling Lutron complaining or just look for a different model?